Alejandro Betancourt Implementing Great Strategies at Hawkers
Leopoldo Alejandro Betancourt Lopez, the president of Hawkers, is a renowned businessman and entrepreneur. Hawkers is a sunglasses company started by four founders. The founders began by selling a brand of sunglasses known as Knockarounds. However, they experienced several problems as their business expanded. This led them to source the assistance of Alejandro Betancourt.
Hawkers was solely an online business, and Mr. Betancourt saw the opportunity that social media presented for the success of the business. He did not go for expensive marketing methods. Instead, he invested in social media marketing where Hawkers could have a wide reach to potential clients. In addition, Leopoldo Alejandro Betancourt Lopez made valuable partnerships with fashionistas who would market the company’s brand and, in return, receive incentives and more
The company founders were in a dilemma on how to expand the business while scaling down on resources. However, Leopoldo Alejandro Betancourt Lopez was the right man for the job, having worked with various companies across the globe. He played a major role in ensuring the success of these businesses through implementing top business strategies.
One of his key strategies is encouraging transparency within the business. He values the relationship between the company and the clients and encourages his team to provide accurate information to clients in regard to their shipment. Alejandro is a modern-day leader and has the unique ability to spot opportunities in business before anyone else. He notes that he is excited about the release of the new environmentally friendly sunglasses produced by Hawkers.
He further highlights that this is a way for the company to contribute towards the community and be mindful of climate change. Leopoldo Alejandro Betancourt Lopez is not afraid to take any challenge in the business environment. He invested millions of dollars in the business, and today, Hawkers is an industry leader in the sunglasses fashion industry.